Terms and Conditions
Effective date: October 2, 2026
These Terms apply to your use of the HER Permanent Makeup Studio website and to our communications with you. HER Permanent Makeup Studio is operated by HER permanent makeup studio LLC, 501 N Beneva Rd, Suite 260, Sarasota, FL 34232.
1. Services
We offer permanent makeup services, including Perma Brows, Perma Lips, and Lash Line, with a complimentary 30-minute consultation. Prices and availability shown on our website or in messages may change. Final details are confirmed at your consultation or booking.
2. Appointments and cancellation
Appointments can be booked online through our Square booking page or by contacting us. No deposit is required. Please give at least 48 hours' notice to reschedule or cancel. Cancellations or reschedules with less than 48 hours' notice, and missed appointments, are subject to a $150 fee.
3. Client forms and health information
A Client Release Waiver, medical profile, and photo permission are completed before your procedure. Permanent makeup is not suitable for everyone. We may decline service for safety reasons.
4. Results
Results vary by skin type, lifestyle, and healing. Color softens over time. A Perfecting Session after healing is part of the process, and Color Refresh sessions may be recommended later.
5. HER Text Messaging Program (SMS)
Program description: HER Permanent Makeup Studio sends text messages to people who ask us to contact them, to reply to inquiries, share appointment information, send appointment reminders and confirmations, send pre-care and after-care instructions, and follow up after visits.
How you opt in: you agree to receive text messages by checking the SMS consent box on our website form, by texting us first, or by giving us your number in person or on a client form and agreeing to be texted. Consent to receive text messages is not a condition of purchasing any service.
By sharing your number you agree to receive texts from HER Permanent Makeup Studio. Reply STOP to opt out. Msg and data rates may apply.
Message frequency varies depending on your inquiry and appointments.
Message and data rates may apply, according to your mobile plan.
To opt out, reply STOP at any time. You will receive one confirmation message and then no more texts from us. You can also contact us at info@herpmu.com or (360) 977-2507.
For help, reply HELP or contact us at info@herpmu.com or (360) 977-2507.
Carriers are not liable for delayed or undelivered messages.
Supported carriers: major U.S. carriers. Availability may vary.
Your information is handled as described in our Privacy Policy. We do not share mobile opt-in data with third parties for marketing or promotional purposes.
Some of our messages may be written with the help of an automated AI assistant for HER Permanent Makeup Studio. If you ask whether you are chatting with a person or an AI assistant, we will tell you the truth.
6. Website use
Content on this website is for information only. You agree not to misuse the website or attempt to interfere with its operation.
7. Limitation of liability
To the extent permitted by Florida law, HER Permanent Makeup Studio is not liable for indirect or consequential damages arising from use of this website. Nothing in these Terms limits your rights under applicable law or our responsibility for our professional services.
8. Governing law
These Terms are governed by the laws of the State of Florida.
9. Changes
We may update these Terms. The effective date shows when they were last changed.
10. Contact
HER Permanent Makeup Studio, 501 N Beneva Rd, Suite 260, Sarasota, FL 34232
Phone: (360) 977-2507
Email: info@herpmu.com